ECommerce Basics to Start a Sustainable Business and Make Money Online

The internet is more than just being a tool to inform the world of what’s going on with your everyday life. It is true that it gives you this big opportunity to communicate to your loved ones. However, there is still other open doors that if gives to anyone. This is to do business and make money. Perhaps, you have also thought about it. The only hindrance is that how are you going to jumpstart your online business venture. You are in search of ideas and suggestions about it right? If so, read on and take note of the pointers that will be discussed below.

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1. Decide on the products that your ecommerce portal will sell 

Obviously, this comes first. What are you giving to the customers? Suggestions about a particular product will not be discussed, but the mechanics of setting up will be. Here are some of your important considerations.

  • Does your product intended for shipment?
  • Find a product by which you can compete with. However, make sure that you have a better offering in all aspects. Remember that no competition means no money as well.
  • When you talk about products, it does not necessarily refer to the physical items. Digital products like software apps and e-book are among the examples.
  • If you have a self-created product, you can buy and import one from websites at a favorable price.

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2. Create an eCommerce store

You cannot venture on the online selling unless you have a store. Today, finding an eCommerce store is not a very difficult task. There are hundreds of them over the internet. One of the most reliable service providers is Maginify. Once you have your online store name, a theme, the products, and have settled the accounts necessary, you are set to run and optimizing your store. This also means that you are expecting money at any moment.

3. Keep  track of your store’s progress

You do not just leave everything in vain after setting up your business. The only thing is that in an online enterprise, getting the feedback of the consumers is a bit more difficult thing as compared to a face-to-face trading. However, monitoring your own performance is very important. In this manner, you gain information on what are the strengths and weaknesses of your store, where is the source of your traffic, which countries visit your store, who are buying, and a whole lot more. Here are the following key areas where you will focus your statistics.

    • Conversion rate
    • Traffic sources
    • Unique visitors
    • Bounce rate
    • Map overlay
    • Product performance

4. Advertise your store

This is done in various ways. Yu may have a mix of paid and free advertising. Just make sure that it fits to your store.

5. Create your community

Your eCommerce portal should transcend the social media such as Twitter, Facebook, and many others. One way to get the social media community’s attention is through questions. Normally, visitors will try to provide answers, thus giving activity in your page. And then your store will be recognized, until such time that customers will be coming over.

Setting up an online business may not be as easy as it seems. However, with these suggestions, you can have a better start for your business portal.